Brand Identity
Verdana Wellness — Brand Identity Board
A complete visual identity system for a wellness brand. Logo mark, color palette, typography guide, and brand application examples built from a single strategic direction.
Every piece below is original concept work, created to show how we approach brand identity, social campaigns, video, and print. When you work with us, you get this level of care applied to your brand.
Each piece below is an original design created by Designo360 as a demonstration of our craft. These are clearly labeled as concept work, not client projects.
Brand Identity
A complete visual identity system for a wellness brand. Logo mark, color palette, typography guide, and brand application examples built from a single strategic direction.
Social Media Design
A 12-post campaign series for a lifestyle brand's spring launch. Consistent color story, typographic hierarchy, and a content flow designed to be saved and shared.
Reels and Video
Creative direction and visual templates for a fitness studio's TikTok launch. Branded overlays, caption positioning, and reel cover designs optimized for mobile-first viewing.
Web and Print
A complete print identity system for a specialty coffee brand. Business cards, letterhead, and branded packaging that translates the digital brand to tactile materials.
Campaign Launch Kit
A complete launch kit for a tech product release. Landing page mockup, social campaign creative, print flyer, and platform-ready ads designed as a unified campaign.
Web and Print
A landing page mockup for a boutique real estate brand. Navigation, hero section, featured properties, and inquiry flow designed before development begins.
These are representative stories that reflect the types of challenges clients bring to us and how we work through them. They are not attributed to specific clients.
Industry: Service business
Situation
The business was using different fonts, colors, and styles across their website, social media, and printed materials. Every piece of collateral felt disconnected, making it hard for customers to recognize the brand at a glance.
Our approach
We started with a brand strategy session to define the positioning and audience. From there we designed a primary logo, secondary mark, and icon version, established a color palette and typography guide, and created a set of social media templates and print stationery. Everything was packaged with a brand guidelines document.
Delivered
A complete identity system with logo files, brand guidelines, social media templates, business cards, and a letterhead suite. The team now creates content from a consistent visual foundation.
Qualitative outcome
Clearer, more consistent presentation across every platform and printed material.
Industry: Service launch
Situation
A new service was being launched, but the team had no coordinated creative to support it. They needed a landing page look, social campaign creative, short-form video assets, and print materials, but each was being handled separately with no visual consistency.
Our approach
We developed a campaign direction first, then designed a landing page mockup to anchor the visual language. From that system we created social campaign posts, reel overlays and covers, a digital flyer, and a print version of the flyer. Every asset shared the same color story and typographic approach.
Delivered
Landing page mockup, 6 social campaign posts, reel cover set, branded video overlays, digital flyer (PDF), print-ready flyer (print-ready PDF).
Qualitative outcome
A launch that looked like a proper campaign across every channel, with assets the team could use independently after handoff.
Tell us about your project. We will ask the right questions, propose a clear direction, and get to work building something you are proud to put your name on.